ColorTyme, a leading rent-to-own franchise company, has chosen ElementsLocal™ to optimize their web presence for driving business to their nearly 200 local franchise stores.
Having just completed a major upgrade of their franchisee store websites, ColorTyme is looking to ElementsLocal™ to now equip the new web sites with world-class Search Engine Optimization (SEO), with an emphasis on enhancing localized results.
“We’re pleased that ColorTyme has chosen us to leverage our expertise in SEO, and to take them to the next level by improving the customer experience on the web site, and improve their overall search engine optimization strategy,” says Jeremy LaDuque, President & CEO of ElementsLocal™.
One key aspect of the ElementsLocal™ strategy is to leverage the trust customers have in the national ColorTyme brand. “That’s really the winning combination,” LaDuque explains, “to strike the best possible balance between national brand awareness and local presence.”
Amy Woods, ColorTyme’s Director of Marketing, says she recognized a parallel between ColorTyme’s focus on supporting locally owned businesses and ElementsLocal’s expertise in optimizing web sites to deliver results to local franchise stores. Woods added, “We believe that people like to shop where they live, where they’ll be buying from locally owned businesses that share their values. Every ColorTyme franchise is an independently owned business, and we are all about driving customers to the local stores. We are happy to have found such a well-matched partner in ElementsLocal.”
About ElementsLocal™
ElementsLocal™ provides online marketing solutions to franchise companies looking to leverage local franchise websites, email campaigns and social media marketing. The ElementsLocal™ platform can be seen at www.elementslocal.com which includes a virtual tour of their franchise solution software. Based in San Luis Obispo, CA, and founded in 1999, clients include Glass Doctor, Sport Clips, MAACO, Jiffy Lube, Curves, Home Helpers, and Floor Coverings International.
ElementsLocal, a leader in local online marketing for franchise organizations, is proud to announce that it has been chosen by MAACO Collision Repair And Auto Painting as the agency partner to redesign their national and local online presence as well as provide local online marketing for all MAACO locations.
The announcement from MAACO’s corporate offices in King of Prussia, PA comes after a nearly five year relationship with ElementsLocal to provide other marketing solutions including localized, content managed, websites for franchisees.
Warren Stoll, the Director of Marketing for MAACO commented that, “[he’s] excited about some of the new enhancements ElementsLocal will provide. Adding things like social media and making the website mobile ready are critical in today’s world.”
“With this new initiative MAACO has entrusted ELEMENTS to provide our online marketing services to drive more leads to their nearly 500 franchisees nationwide,” says Jeremy LaDuque, President & CEO of ElementsLocal. LaDuque continues, “recent efforts with MAACO have been very positive, with increases upwards of 300% to their websites and search rankings. This effort will build upon those successes to ultimately drive more business to the local Franchisees.”
Additionally, the industry acclaimed ElementsLocal™ Content Management Software (CMS) will be leveraged for local content contribution, lead management and social media marketing. The result will be a new modern design, updated functionality and an extension of the company’s online brand presence which will result in increased leads at both the local and national level.
Paul Segreto President & CEO of franchisEssentials teams with Jeremy LaDuque CEO of ELEMENTS Inc. to discuss how businesses and specifically franchise companies can use the free tools that Google offers to improve their online marketing efforts.
10 Things Franchises Can Do to More Effectively Leverage Google Tools
Tuesday June 21st, 2011 at 9:00 AM PST
This webinar will cover Google’s tools for better productivity, improved local search results, mobile tools, analytics products and more. This webinar will also discuss Google’s new ‘+1′ button which is brand new and a hot topic in SEO.
Sign-up now because there is limited seating and spots are filling up quickly. For more information on this free webinar, please visit our webinar information page.
ElementsLocal™ announces the launch of theCurves – Middle East network of websites. Franchise locations spanning eight Middle East countries will leverage the industry-acclaimed ElementsLocal™ Content Management System (CMS) for their online marketing.
Each website utilizes Google Maps technology, multilingual English and Arabic versions as well as powerful email marketing tools targeted at increasing custom loyalty and retention.
Curves is the first fitness and weight-loss facility designed for women, offering a supportive environment where women are empowered to “change their lives 30 minutes at a time.” ELEMENTS is proud to support Curves as it expands its offerings to women throughout the Middle East.
“This was a unique project that allowed ElementsLocal to expand its expertise and understanding of delivering localized marketing tools internationally,” says Jeremy LaDuque, President & CEO of ElementsLocal™. LaDuque continued that “Understanding how search engine optimization works in the Middle East and the various definitions of words was a unique and fun challenge for our team. We couldn’t be more excited about the opportunity to work with Curves as they grow.”
David Ramadan, President of Curves – Middle East, commented that, “these websites will be a great addition to the marketing plan we have in place to support our Franchisees. It provides us with the tools to market as well as allow our Franchisees to add fresh and relevant content as well.”
About Curves
With nearly 10,000 locations worldwide, Curves is the largest fitness franchise in the world. Curves combines an innovative 30-minute fitness program with nutritional information, and supports its members in reaching their goals. Curves franchise locations serve over four million women, in more than 85 countries.
About ElementsLocal
ElementsLocal™ provides online marketing solutions to franchise companies looking to leverage local franchise websites, email campaigns and social media marketing. The ElementsLocal™ platform can be seen at www.elementslocal.com which includes a virtual tour of the franchise solution software. Based in San Luis Obispo, CA, and founded in 1999, Elements clients include Glass Doctor, Sport Clips, MAACO, Jiffy Lube, and Curves.
ElementsLocal™ announces the release of the Franchise Recruiting website for CertaPro Painters, the largest painting franchise in North America. CertaPro Painters has been ranked number one in their category by Entrepreneur magazine for 2011, 2010, 2009, and 2008 and is ranked 7th in overall franchisee satisfaction by Franchise Business Review.
“CertaPro’s impressive success has been built on bringing a feeling of “certainty” to homeowners looking for the right company to paint their homes,” explains ElementsLocal™ CEO Jeremy LaDuque. “We wanted to convey this commitment to their franchisee’s success because we knew it would be important to convey that sense of certainty to individuals looking for franchise opportunities,” continued LaDuque.
CertaPro’s Vice President of Franchise Development, Steve Hearon, recalled that, “when we decided it was time to upgrade our Franchise Recruiting website, we knew that ElementsLocal™ had the expertise in place to support us, with their flexible Content Management Software, and their proven Search Engine Optimization expertise. We were happy to learn that they also shared our own company’s core value to “deliver what you promise.” At CertaPro we like to say that, “we call back after the paint has dried.” We feel that Elements has given us the same kind of commitment to the success of our new Franchise Recruiting web site.”
ElementsLocal™ provides online marketing solutions to franchise companies looking to leverage local franchise websites, email campaigns and social media marketing. The ElementsLocal™ platform can be seen at www.elementslocal.com which includes a virtual tour of the franchise solution software. Based in San Luis Obispo, CA, and founded in 1999, Elements clients include Glass Doctor, Sport Clips, MAACO, Jiffy Lube, and Curves.
Having just completed a major upgrade of their franchisee store websites, ColorTyme is looking to ElementsLocal™ to now equip the new web sites with world-class Search Engine Optimization (SEO), with an emphasis on enhancing localized results.
The announcement from MAACO’s corporate offices in King of Prussia, PA comes after a nearly five year relationship with ElementsLocal to provide other marketing solutions including localized, content managed, websites for franchisees.
ElementsLocal™ announces the launch of the 
ElementsLocal™ announces the release of the 
