Have you wondered why some of your blogs get a lot of readers and some fall short? With all the information out there on the internet, your blog title and email subject line are more important than ever. Here are some tips that have been proven effective when it comes to titles:

1. “How to” titles clearly present solutions to common problems. Also, when you conduct keyword research, you will find that “how to x, y,z” ranks better in the search engines

2. “5 Ways” Blog Titles: Research shows that when a title contains a number it gets more attention. What’s also interesting- odd numbers are more effective than even numbers. People want to know right away what your blog contains and if it is worth their time to read it.

3. The Worst Way to/ Mistakes to avoid titles: people want to know the mistakes they should avoid so that they can succeed faster.

4. Questions that pique curiosity

5. Powerful words that get readers:

Save (people always want to save time, money, failure etc.)

Avoid (people like to be warned)

Tricks/Tips (insider tips save time)

Discover (gives people an inside to something they were unaware of previously)

Shortcut (we always want to cut corners if possible)

Secret (another curiosity word)

Tags: good blog titles, good email subjects

Written by: Jeremy LaDuque

This entry was posted on Monday, February 22nd, 2010 at 3:29 pm and is filed under Article, Tips & Tricks. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.